Project Lead
  • Barbara BigosiƄska
  • Diana Ovezea
Client
  • Lebara
Design Agency
  • VERVE
Date
  • 2025

Lebara Sans is a bespoke typeface created for Lebara in collaboration with Verve Agency. Drawing inspiration from the optimistic visual language of the late 1970s and 80s, the design captures a familiar retro warmth while being carefully refined for contemporary branding and digital communication. Geometric construction, generous curves, and distinctive proportions evoke a nostalgic character without feeling referential or dated. Modern spacing and meticulously balanced metrics ensure the typeface performs effortlessly across today's applications from expressive campaign headlines to everyday brand messaging. Lebara Sans bridges past and present, giving the brand a typographic voice that feels welcoming, memorable, and unmistakably contemporary.

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